Вот описание того, почему "дорогой кейворд” совсем не значит "прибыльный кейворд”.
Большинство вебмастеров, работающих с Adsense, ищут дорогие ключевые слова. Давайте посмотрим на топ 100 самых дорогих ключевиков.
Но для начала давайте добавим дополнительные две колонки к списку: "Кликов в день” и "Стоимость в день” согласно опции Google Adwords по оценке затрат на рекламную кампанию:
| Ключевое слово | Цена за клик | Кликов в день | Стоимость в день | | selling structured settlements | $64.81 | 0.1 | $0.00 | | cash for structured settlements | $63.87 | 0.1 | $0.00 | | auto insurance quotes florida | $62.57 | 0.1 | $0.00 | | california auto insurance quotes | $57.34 | 0.1 | $0.00 | | auto insurance quotes california | $57.01 | 0.1 | $0.00 | | student loan consolidation interest rate | $56.86 | 0.1 | $0.00 | | lendingtree .com | $56.35 | 3.5 | $197.22 | | consolidate loan refinance student | $55.86 | 0.1 | $0.00 | | audio conference calling | $55.32 | 0.1 | $0.00 | | arizona divorce attorneys | $53.56 | 0.1 | $0.00 | | dui attorney los angeles | $52.75 | 0.5 | $26.37 | | business conference calls | $52.41 | 0.1 | $0.00 | | personal injury attorneys chicago | $51.59 | 0.1 | $0.00 | | mesothelioma treatment options | $51.31 | 0.1 | $0.00 | | copper repiping | $50.94 | 0.1 | $0.00 | | conference calling services | $49.65 | 1.0 | $49.65 | | houston criminal lawyer | $49.59 | 0.5 | $24.79 | | criminal houston lawyer | $49.59 | 0.5 | $24.79 | | corporate conference calls | $49.35 | 0.1 | $0.00 | | sell annuity settlement | $49.11 | 0.1 | $0.00 | | student loan consolidation rates | $48.80 | 0.1 | $0.00 | | irs tax attorney | $48.78 | 1.0 | $48.78 | | california criminal defense lawyers | $48.38 | 0.1 | $0.00 | | universal life insurance quote | $48.34 | 2.0 | $96.68 | | san diego criminal lawyer | $48.30 | 0.1 | $0.00 | | irs help | $48.27 | 4.5 | $217.21 | | web based conferencing services | $47.80 | 0.1 | $0.00 | | american tax relief | $47.37 | 0.5 | $23.68 | | criminal defense attorney los angeles | $47.34 | 0.1 | $0.00 | | pacific coast pillows | $47.24 | 1.0 | $47.24 | | chicago personal injury lawyers | $46.81 | 0.1 | $0.00 | | sell annuity payments | $46.73 | 0.1 | $0.00 | | san diego criminal attorney | $46.61 | 0.1 | $0.00 | | los angeles criminal defense attorney | $46.59 | 0.1 | $0.00 | | data recovery seattle | $46.59 | 0.1 | $0.00 | | student loan consolidation rate | $46.29 | 2.0 | $92.58 | | college loan consolidation | $46.29 | 2.5 | $115.72 | | dui attorney san diego | $46.04 | 0.1 | $0.00 | | consolidate school loans | $45.94 | 0.1 | $0.00 | | federal criminal defense attorneys | $45.86 | 0.1 | $0.00 | | irs problem | $45.68 | 1.5 | $68.52 | | mesothelioma lawyers | $45.48 | 2.0 | $90.96 | | chicago injury lawyers | $45.22 | 0.1 | $0.00 | | federal criminal lawyer | $45.18 | 0.5 | $22.59 | | white water rafting maine | $45.18 | 0.5 | $22.59 | | maine white water rafting | $45.18 | 0.5 | $22.59 | | best home equity loans | $45.14 | 1.5 | $67.71 | | universal life quote | $45.11 | 2.5 | $112.77 | | consolidate college loans | $45.09 | 0.5 | $22.54 |
Вы заметили, что какой бы дорогой не был кейворд — он вам ничего не принесет, если не будет кликов? Богатым вас делает "Стоимость в день” (цена ключевой фразы помноженная на количество кликов в день), а не стоимость кейворда.
А вот и список наиболее ПРИБЫЛЬНЫХ (а не наиболее дорогих) ключевых слов в AdSense:
| Ключевое слово | Цена за клик | Кликов в день | Стоимость в день | | insurance | $17.41 | 49,893.5 | $868,645.81 | | hotels | $3.52 | 200,636.0 | $706,238.75 | | film | $2.88 | 183,044.0 | $527,166.75 | | home | $3.89 | 102,282.5 | $397,878.91 | | car | $5.09 | 52,069.5 | $265,033.75 | | schools | $4.13 | 60,913.0 | $251,570.69 | | acting | $2.28 | 106,337.0 | $242,448.36 | | credit | $8.67 | 25,705.0 | $222,862.34 | | cheap | $2.71 | 82,139.5 | $222,598.05 | | digital | $1.70 | 130,607.0 | $222,031.91 | | hotel | $2.38 | 84,776.5 | $201,768.06 | | film schools | $5.64 | 35,501.5 | $200,228.45 | | software | $3.23 | 61,259.5 | $197,868.19 | | new | $2.17 | 90,415.0 | $196,200.55 | | auto insurance | $29.48 | 6,453.0 | $190,234.44 | | rental | $5.97 | 31,635.5 | $188,863.94 | | free | $1.06 | 172,680.5 | $183,041.33 | | travel | $5.02 | 35,084.5 | $176,124.19 | | auto | $7.28 | 23,610.5 | $171,884.44 | | video | $2.01 | 83,295.0 | $167,422.95 | | mortgage | $13.03 | 12,172.0 | $158,601.16 | | flights | $1.91 | 75,692.0 | $144,571.72 | | editing | $2.37 | 57,747.0 | $136,860.39 | | refinance | $20.01 | 6,827.0 | $136,608.27 | | loans | $9.38 | 13,966.5 | $131,005.77 | | uk | $1.43 | 86,623.5 | $123,871.60 | | computer | $3.67 | 33,043.5 | $121,269.64 | | buy | $2.06 | 58,840.5 | $121,211.43 | | extended stay | $20.13 | 5,758.0 | $115,908.54 | | home insurance | $18.75 | 6,152.0 | $115,350.00 | | training | $3.60 | 31,112.0 | $112,003.20 | | travel insurance | $11.29 | 9,861.0 | $111,330.69 | | cars | $3.90 | 26,198.5 | $102,174.15 | | debt | $9.17 | 11,104.5 | $101,828.26 | | furniture | $1.76 | 57,463.5 | $101,135.76 |
Мы составили этот список благодаря AdSense Expensive Keyword Alert (бесплатный и ежедневно обновляемый список наиболее дорогих и прибыльных ключевых слов для AdSense).
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